Ganga Sonora - Shopify Theme & Branding

Designed and deployed a fully functional custom Shopify website, overseeing the entire technical and creative process from initial concept to final launch. I developed a specialized theme tailored to the brand's unique identity, ensuring a cohesive user experience that effectively communicates the visual language of the business. This end-to-end project included configuring store settings, optimizing the layout, and establishing a complete branding package anchored by a custom logo design. Beyond the digital interface, I was responsible for the creative direction and execution of the physical merchandise line. I created high-quality, original artwork for a variety of products, including t-shirts, sweatshirts, and coffee mugs, ensuring the designs translated perfectly from screen to print. This comprehensive approach unified the online presence with the physical products, resulting in a consistent and professional brand aesthetic across all customer touchpoints.